Paid Social
Advertising
Reach the right people with paid social advertising designed around your business goals. From strategy and audience targeting to campaign management, optimisation and reporting, Tallo House manages advertising across Meta, LinkedIn and TikTok.
PAID SOCIAL ADVERTISING MANAGEMENT FOR BUNDABERG AND SUNSHINE COAST BUSINESSES
Consistent content helps people get to know your business. Paid social advertising helps you reach beyond your existing audience and place your message in front of people more likely to take action.
Tallo House plans and manages paid social advertising for businesses across Bundaberg, Wide Bay and the Sunshine Coast. Campaigns can run across Meta, including Facebook and Instagram, LinkedIn and TikTok, depending on your audience, offer and goals.
From campaign strategy and audience targeting to ad copy, creative direction, optimisation and reporting, every campaign is managed with a clear purpose and a realistic budget.
Whether you want more enquiries, website visits, sales or brand awareness, we will recommend the platform and approach that makes sense for your business. If you need something a little different, get in touch and we can tailor the campaign around your goals.
Meta Ads Management
Reach more of the right people with professionally managed Facebook and Instagram advertising.
Tallo House provides practical Meta Ads management for businesses across Bundaberg, Wide Bay and the Sunshine Coast. From campaign strategy and audience targeting to ad creative, optimisation and reporting, each campaign is managed with a clear goal and a carefully controlled budget.
Choose the level of support that suits your business and advertising goals.
Meta Reach
Package
Focused advertising for small businesses ready to reach beyond their existing audience.
Meta Reach is designed for businesses wanting to promote one clear service, offer or campaign across Facebook and Instagram.
-
One Meta advertising campaign at a time
Up to two targeted audience groups
Up to four active ads
Campaign strategy and setup
Audience research and targeting
Advertising copy
Up to four advertising graphics or simple video variations each month, created from your supplied content
One round of reasonable creative changes before launch
Regular campaign monitoring and optimisation
Monthly performance report with practical insights
-
You supply the photos and short video clips from your business. Content captured on your smartphone is perfectly fine. I will turn it into polished social media content that feels consistent with your brand.
-
Investment - $595 + GST per month
A minimum Meta advertising budget of $200 per month is also required and paid directly to Meta. This requirement does not apply if your business has an active paid social advertising campaign running alongside the package.
No lock in contract. Cancel with 30 days notice.
-
A one off setup fee from $395 + GST applies to new Meta Ads management clients.
This includes an advertising account review, tracking checks, initial audience setup and construction of your first campaign. More complex tracking, technical repairs or additional setup requirements will be quoted separately before work begins.
Your advertising spend is separate from the monthly management fee and is paid directly to Meta.
Meta Reach requires a minimum advertising spend of $600 per month, although a budget of $900 or more is recommended where possible.
The right advertising budget will depend on your location, audience, competition and campaign goals.
Additional campaigns, advertising creative or technical support can be added and quoted separately.
Meta Growth
Package
More testing, more flexibility and more opportunities to grow.
Meta Growth is suited to businesses promoting multiple services, reaching different audiences or using retargeting to reconnect with potential customers.
-
Up to two Meta advertising campaigns at a time
Up to three targeted audience groups across the campaigns
Up to six active ads
Campaign strategy and setup
Audience research and targeting
Advertising copy
Up to six advertising graphics or simple video variations each month, created from your supplied content
Retargeting setup where suitable
Expanded audience and creative testing
One round of reasonable creative changes before launch
Regular campaign monitoring and optimisation
Detailed monthly performance report
One 30 minute strategy call each month
-
You provide the offer details, brand assets, photos and video clips needed for the campaign.
Tallo House will select and adapt your supplied content into polished advertising graphics and simple video ads designed for Facebook and Instagram.
New photography, professional video production, complex animation, website changes and landing page creation are not included. These services can be organised or quoted separately if required.
-
Investment - $895 + GST per month
A minimum Meta advertising budget of $200 per month is also required and paid directly to Meta. This requirement does not apply if your business has an active paid social advertising campaign running alongside the package.
No lock in contract. Cancel with 30 days notice.
-
A one off setup fee from $395 + GST applies to new Meta Ads management clients.
This includes an advertising account review, tracking checks, initial audience setup and construction of your first campaign. More complex tracking, technical repairs or additional setup requirements will be quoted separately before work begins.
Your advertising spend is separate from the monthly management fee and is paid directly to Meta.
Meta Growth requires a minimum advertising spend of $1,200 per month.
The right advertising budget will depend on your location, audience, competition and campaign goals.
Additional campaigns, advertising creative or technical support can be added and quoted separately.
LinkedIn advertising helps your business reach professionals based on factors such as their industry, job title, seniority, location and company size.
Tallo House manages LinkedIn Ads campaigns for businesses and organisations that want to generate leads, promote professional services, advertise job opportunities, reach decision makers or build awareness within a specific industry.
LinkedIn Impact
Focused LinkedIn advertising designed to put your business in front of the right professional audience.
LinkedIn Impact is suited to professional services, B2B businesses, recruiters, employers advertising specialist roles, training providers and organisations with a clearly defined professional audience.
LinkedIn Ads
Management
-
• One LinkedIn advertising campaign at a time
• Up to two targeted audience segments
• Up to four active ads
• Campaign strategy and setup
• Audience research and professional targeting
• Advertising copy written for LinkedIn
• Up to four static advertising graphics created from your supplied content
• LinkedIn Lead Gen Form setup where suitable
• One round of reasonable creative changes before launch
• Regular campaign monitoring and optimisation
• Monthly performance report with practical insights -
You provide your offer details, brand assets, photos and any supporting information needed for the campaign.
Tallo House will select and adapt your supplied content into professional LinkedIn advertising graphics. New photography, video production, landing page creation and complex technical work are not included and can be quoted separately.
-
A one off setup fee from $395 + GST applies to new LinkedIn advertising clients. This covers an account review, campaign planning, audience setup, tracking checks and construction of the first campaign.
A minimum LinkedIn advertising budget of $1,500 per month is recommended and is paid directly to LinkedIn. Your final recommended budget will depend on your audience, location, industry and campaign goals.
Additional campaigns, advertising creative or technical support can be quoted separately.
-
From $795 + GST per month
TikTok Campaign Management
Video advertising designed to capture attention and reach new audiences.
TikTok Campaign Management is suited to businesses with strong visual content, clear offers and an audience that is active on the platform.
TikTok advertising can help your business reach new audiences through short, engaging video content that feels natural to the platform.
Tallo House provides TikTok Ads management for suitable businesses across Bundaberg, Wide Bay and the Sunshine Coast. Campaigns are planned around your audience, offer and business goals, with ongoing testing and optimisation to improve performance.
TikTok is not the right platform for every business. Before recommending a campaign, I will consider whether your audience, content and advertising budget are a good fit.
TikTok Ads
Management
-
• One TikTok advertising campaign at a time
• Up to two targeted audience groups
• Up to six active video ads
• Campaign strategy and setup
• Audience research and targeting
• Advertising copy and calls to action
• Editing of supplied vertical video clips into simple TikTok advertising variations
• Spark Ads setup where suitable and approved
• Creative and audience testing
• One round of reasonable creative changes before launch
• Regular campaign monitoring and optimisation
• Monthly performance report with practical insights -
You provide the offer details, brand assets and vertical video clips needed for the campaign.
Videos filmed on a smartphone are perfectly suitable when they are clear, well lit and relevant to your audience. Tallo House will edit your supplied clips into simple advertising variations designed for TikTok.
Onsite content capture, professional video production, talent, complex animation and landing page creation are not included. These services can be organised or quoted separately if required.
-
A one off setup fee from $395 + GST applies to new TikTok advertising clients. This covers an account review, campaign planning, tracking checks, audience setup and construction of the first campaign.
A minimum TikTok advertising budget of $1,000 per month is recommended and is paid directly to TikTok. Campaigns requiring broader targeting or more creative testing may require a higher budget.
Additional campaigns, video editing or content creation can be quoted separately.
-
From $795 + GST per month
Paid Social Advertising FAQs
-
Boosting gives an existing Facebook or Instagram post additional reach using simplified targeting.
A professionally managed advertising campaign provides greater control over audiences, campaign objectives, placements, creative testing, retargeting and performance measurement. Boosting can support organic content, while a complete advertising campaign is better suited to specific lead, sales or awareness goals.
-
No. Your monthly management fee covers campaign strategy, setup, audience targeting, ad creation, monitoring, optimisation and reporting. Your advertising spend is paid directly to Meta, LinkedIn or TikTok.
-
A one off setup fee applies to new advertising accounts and campaigns, starting from $395 + GST. This covers account checks, tracking setup, audience research and the initial campaign build. The final fee will be confirmed before work begins.
-
You will need to supply suitable photos, videos or other brand assets. I will use these to create the finished advertising graphics, videos and copy included in your package.
If you need fresh content, you can add a Three Hour Content Capture Session. Professional photography and video production can also be organised and quoted separately.
-
Paid advertising needs time to gather data, test audiences and improve performance. I generally recommend allowing at least three months for ongoing campaigns, although short term promotional campaigns can also be managed where appropriate.
-
No responsible advertising manager can guarantee a specific number of sales, leads or enquiries. Performance is influenced by your offer, website, audience, advertising budget, creative and market conditions.
What I can guarantee is that your campaigns will be professionally set up, monitored, regularly optimised and reported on clearly.
-
Tallo House manages advertising campaigns across Meta, including Facebook and Instagram, as well as LinkedIn and TikTok. I will help you choose the platform that best suits your audience and campaign goals.
-
No. Paid social advertising can be managed as a standalone service. It can also run alongside a Social Foundation or Social Momentum package if you would like support with both your everyday content and advertising.
-
Yes. You will receive regular reporting that explains how your advertising is performing, what has been adjusted and what the next steps should be. The focus is on clear information you can understand and use.
Ready to Reach More of the Right People?
Tell me which platforms you are interested in, what you would like your advertising to achieve and where you currently need support.
I will help you choose a paid social advertising package that suits your business, audience, goals and budget.
Tallo House manages Meta, LinkedIn and TikTok advertising for businesses across Bundaberg, Wide Bay and the Sunshine Coast.